The Icons
  • SDG
  • ESG
  • Leadership
  • Business
  • World
  • Health
  • Succession
  • Innovation
  • More
    • Women
    • Entertainment
    • Academic
    • Culture
    • Lastest
    • Lifestyle
    • Tech
    • Opinion
    • About《The Icons》
  • 简中
  • 繁中
Login
No Result
View All Result
The Icons
No Result
View All Result
Home Culture

Reef AI Khajeh, Marketing Director of The Emirates Red Crescent: Charting a Course for Global Humanitarian Leadership

YC by YC
January 30, 2024
Reef AI Khajeh, Marketing Director of The Emirates Red Crescent: Charting a Course for Global Humanitarian Leadership

In a recent exclusive interview with Reef AI Khajeh, the Marketing Director of the Emirates Red Crescent, 《The Icons》delved into the organization’s profound impact on global humanitarian efforts and its participation in COP28. Established in 1983 under the patronage of the late Sheikh Zayed bin Sultan Al Nahyan, the Emirates Red Crescent has emerged as a beacon of hope, dedicated to alleviating suffering and fostering resilience in communities worldwide.

You might also like

Thinking of Going Global? Local Success Means Nothing! Without Visibility, You Don’t Even Qualify to Be Chosen

TIRI Awards: Making Trust a Verifiable Language of Capital

2025 MEEM Go Global Conference.Shanghai: As Chinese Enterprises Enter Deeper Waters, Structural Competition Is Reshaping the Landscape

“The objective is clear: to provide swift emergency response and effectively coordinate relief efforts,” Khajeh emphasized.

One of the notable initiatives discussed during the interview was the collaboration with the Syrian Arab Red Crescent in “Operation Gallant Knight 2.” This joint endeavor aimed to provide moral and psychological support to individuals affected by the Syria-Turkey earthquake. Notably, in April 2023, members of the Red Crescent celebrated Eid Al Fitr with 150 children and cancer-stricken orphans in Syria’s Latakia governorate, exemplifying their commitment to holistic support.

Khajeh also shed light on the Emirates Red Crescent’s remarkable fundraising endeavors, having amassed over AED 10 billion (approximately $2.9 billion) in humanitarian funding over the past 15 years. With a reach spanning 128 countries, both within and beyond the UAE, more than 228 million individuals have benefited from their humanitarian initiatives.

“The objective is clear: to provide swift emergency response and effectively coordinate relief efforts,” Khajeh reiterated. The organization’s annual winter campaigns stand as a testament to its proactive approach in addressing critical needs. Through the “Be Their Warmth” operation launched in 2023, the Emirates Red Crescent provided essential healthcare, sustenance, and shelter to half a million people across 31 countries. Previous campaigns have proven impactful, with Jordan witnessing aid distribution to 120,000 individuals, ensuring a more bearable winter season.

The Emirates Red Crescent distribute food to Yemenis in Al Houta. It is at the forefront of efforts to rebuild Yemen. Photograph: WAM

In response to the Syria-Turkey earthquake, the Emirates Red Crescent swiftly erected a shelter camp accommodating 300 individuals, equipped with vital provisions such as blankets, beds, and food packages. Concurrently, the construction of 1,000 solar-powered homes in Syria, costing $17.7 million, offered sanctuary to 6,000 displaced individuals, embodying the organization’s commitment to sustainable solutions.

Khajeh reiterated, “The objective is clear: to provide swift emergency response and effectively coordinate relief efforts.” The interview also highlighted the Emirates Red Crescent’s endeavors in Yemen, where mobile clinics have delivered vital healthcare services to remote communities. Since 2015, Yemen has received over $6.3 billion in aid, with close to 16,000 Yemenis benefiting from clinic services, underscoring the organization’s dedication to addressing long-standing humanitarian crises.

The Emirates Red Crescent continues to beef up efforts aimed at restoring normalcy and improving the lives of Yemenis affected by the country’s political unrest. Photograph: courtesy Emirates Red Crescent

Moreover, the inauguration of the Umm Al Emarat Hospital for mothers and children in Comoros reflects the Emirates Red Crescent’s ongoing efforts to aid communities affected by natural disasters. Developed in collaboration with the UAE Embassy in Moroni, the hospital is poised to serve nearly 20,000 individuals, providing improved healthcare accessibility to those impacted by Cyclone Kenneth.

Khajeh also discussed the Emirates Red Crescent’s response to Pakistan’s 2022 floods, where aircraft dispatched with relief aid bolstered relief efforts. The “We Stand Together” initiative, launched in collaboration with various UAE humanitarian organizations, facilitated the distribution of emergency relief kits to affected women and children, emphasizing solidarity in times of crisis.

“In addition, the Emirates Red Crescent collaborated with several UAE humanitarian organizations to launch the ‘We Stand Together’ initiative, promoting the distribution of emergency relief kits to women and children affected by disasters, emphasizing unity in times of crisis. Furthermore, the Emirates Red Crescent participated in COP28 in Dubai at the end of last year, and they will also be participating in COP29 this year, continuing their efforts to address climate change and promote related humanitarian challenges.

In their endeavors, we see their unwavering dedication to serving humanity, transcending borders and barriers, offering hope to those in need. As they continue to tackle complex global issues, their steadfast commitment to humanitarian principles remains unwavering. 《The Icons》hopes that our interview report can shed light on their dedication and encourage more people to join in these meaningful global endeavors!”

Recommend for you:

Cry from Africa — Founder of Mama Tulia, Isabelle Furaha: All Men Rise Up! Your Wife Needs You!

The US Contributes A Quarter of Global Greenhouse Gas Emissions! Jeffrey Sachs, Chairman of SDSN: We Must Strive for Accountability and Equity!

Tags: Climate ChangeCOP28Emirates Red CrescentERCnetzeroReef AI KhajehSDGUN
ShareShareTweet
YC

YC

不论是细雨滴梧桐,还是骤雨打荷叶,那是自然的声音,让脚步如斯清影,随云捲云舒惬意。
No matter the sounds of rain flapping on the leaves or trees, it belongs to the sound of nature which makes the sounds of foot steps clear.

Recommended For You

Steve Hsu, Director of the Arizona-Taiwan Trade and Investment Office. (Photo: Steve Hsu)

Thinking of Going Global? Local Success Means Nothing! Without Visibility, You Don’t Even Qualify to Be Chosen

by Ricky Wang
April 13, 2026

...

Group photo of TIRI’s board of directors and supervisors. (Photo: TIRI)

TIRI Awards: Making Trust a Verifiable Language of Capital

by Jason Chien 簡嘉信
April 12, 2026

...

Toby, Founder of MEEM (left); Muyessara Tursun, China General Manager of ITE Group (center); Gigi Ho, Co-Founder of BESAFE SMART LOGISTICS (right). (Image: MEEM)

2025 MEEM Go Global Conference.Shanghai: As Chinese Enterprises Enter Deeper Waters, Structural Competition Is Reshaping the Landscape

by 游依庭 Jennifer Yu
April 8, 2026

...

The interview team of The Icons conducted in-depth conversations with four frontline practitioners: Guoshan Li Shanghai Xiaoze Intelligent Technology Co., Ltd.Founder & CEO; Brother Zhong Founder of Overseas Research Institute; Abel Zhai LangCore (Shanghai) Technology Co., Ltd Founder & CEO; Jason Unique Research Head of Research (Photo: GTC2025 Shanghai)

GTC2025 Shanghai: Going Global Is No Longer Just Expansion, but a Long-Term Trust-Building Project

by 游依庭 Jennifer Yu
March 31, 2026

...

Samuel Yang, CFA, Chairman of the British Chamber of Commerce in Taipei and Co-Chairman and CEO of TutorABC. (Photo: TutorABC)

From Recognition to Real Impact: An Exclusive Conversation with Samuel Yang on ESG, Talent, and Leadership

by Alicia Tan
March 27, 2026

...

Next Post
Advancing Sustainable Transformation in Livestock Farming Ahead of Time! CEO of Nice Garden Industrial and Director of Taiwan Digital Enterprise Association, Kevin Wu: Innovation and Adaptation Are the Only Survival Rules!

Advancing Sustainable Transformation in Livestock Farming Ahead of Time! CEO of Nice Garden Industrial and Director of Taiwan Digital Enterprise Association, Kevin Wu: Innovation and Adaptation Are the Only Survival Rules!

Top Views

Professors Jirí Jakovenko (left) and Jirí Háze (right), leading figures advancing the Czech-Taiwan collaboration in education and research. (Photo: ACDRC)

When Semiconductors Became Strategic Resources, Taiwan and the Czech Republic Found a New Way to Win the Talent War

March 23, 2026
Pedestal Inc. CEO Kevin Hsu. (Photo: Pedestal Inc.)

Pedestal Inc. CEO Kevin Hsu: From AI Chips to Technical Services, Redefining Semiconductor Competition

March 23, 2026
Toby, Founder of MEEM (left) and Harry Hsu, Founder of The Icons (right). (Image: MEEM, The Icons)

MEEM Founder Toby in Dialogue with The Icons Founder Harry Hsu: Going Global is a “USB Drive” Revolution in Global Trade!

March 11, 2026
BCCT Chairman Sam Yang. (Photo: BCCT)

BCCT Better Business Awards: Recognising ESG Leadership, Sponsorship and Impact

March 27, 2026
The Icons Talk brought together Kai-Tse Lin, Jan Hauser and moderator Ricky Wang. (Photo: The Icons)

What Actually Matters When AI Becomes Common?

March 18, 2026
Dr. Hung-Yin Tsai, President of NIAR. (Photo: NIAR)

Dr. Hung-Yin Tsai, President of NIAR: Redefining the Role of the Research System Amidst a Technological Restructuring

March 18, 2026

The Icons

  • About 《The Icons》
  • Privacy Policy
  • Terms of Use

CATEGORIES

SDG ESG Leadership Business
Succession Academic Lifestyle Culture
World Innovation Tech Health
Entertainment Latest Opinion Women

Contact us

Email: hello@theicons.com

   

© 2025 THE ICONS COLLECTIVE LTD. All Rights Reserved.

Sign in or create your account
OR USE
Please wait. Signing you in...
Forgot Password?
Don't have an account? Signup now
OR USE
Please wait. Signing you in...
Already a member? Login
OR USE
Please wait. Signing you in...
Lost your password? Please enter your username or email address. You will receive a link to create a new password via email.
No Result
View All Result
  • 简体中文
  • 繁體中文
  • SDG
  • ESG
  • Leadership
  • Business
  • World
  • Health
  • Succession
  • Innovation
  • Entertainment
  • Academic
  • Culture
  • Lastest
  • Lifestyle
  • Tech
  • Opinion
  • Women
  • About《The Icons》
  • Login

© 2025 THE ICONS COLLECTIVE LTD. All Rights Reserved.

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?